QUOTES ON MEDIA TRUTH


The media tends to report rumors, speculations, and projections as facts... How does the media do this? By quoting some "expert"... you can always find some expert who will say something hopelessly hopeless about anything. 

— Peter McWilliams

The media's the most powerful entity on earth. They have the power to make the innocent guilty and to make the guilty innocent, and that's power. Because they control the minds of the masses.––Malcolm X


LAUGH OF THE DAY



TECH BLOGS


NOT THAT TYPE:

QUOTES ON POWER OF TYPOGRAPHY & TEXT

People who love ideas must have a love of words. They will take a vivid interest in the clothes that words wear. -- Beatrice Warde

Each letter should have a flirtation with the one next to it. -- Mac Baumwell

The most popular typefaces are the easiest to read; their popularity has made them disappear from conscious cognition. It becomes impossible to tell if they are easy to read because they are commonly used, or if they are commonly used because they are easy to read.  — Zuzana Licko

Type is like music in having its own beauty, and in being beautiful as an accompaniment and interpretation; and typography can be used to express a state of the soul, like the other arts and crafts. But like them it is too often used mechanically, and so the full expressiveness of this medium is unrealized. If it is used according to a rule or recipe, it becomes dull and loses vividness. Type appears at first to be a rigid medium; but like other rigid media, it is plastic to the living spirit of a craftsman. --J.H. Mason


TAGGING IN A TEXTUAL WAY

A tagline can make or break a website (well, maybe not, but it is cool to be dramatic). 

Ok, so what is a tagline? 

It is a catchy phrase or line used to build an identity for your product or website. 

Below you will find a collection of current taglines around the Internet. As you will see, blog taglines are often slightly sassy. The mood of blogging can often be casual (although there are some hard core journalistic and business blogs that are much more formal).  Some of them are funny, some are clever; but all of them deliver the message! 

Pay attention to the style of taglines and text on websites today.Hopefully it will serve as inspiration for your own creative "branding, building a memorable personality for your site that fits today's audience.


TAGLINE COLLECTION:


The Straight Dope: Fighting Ignorance since 1973 (It’s taking longer than we thought). 

Maxim Philippines: The best thing that ever happened to men … after women! 

The Consumerist: Shoppers bite back. 

Random Acts of Reality: Trying to kill as few people as possible… 

Joshuaink: Same old shit, different day. 

The Superficial: Because you’re ugly.

Smashing Magazine: We smash you with information that will make your life easier. Really.

The Best Page in the Universe: This page is about me and why everything I like is great. If you disagree with anything you find on this page, you are wrong.

Scaryduck: Not scary. Not a duck.

The Art of Rhysisms: Chronologically inept since 2060.

Needcoffee.com: We are the Internet equivalent of a triple espresso with whipped cream. Mmmm…whipped cream.

Ample Sanity: Life is short. Make fun of it.

Rathergood.com: The Lair of the Crab of Ineffable Wisdom – a load of stuff by Joel Veitch that will probably crush your will to live.

The Breakfast Blog: In search of the best eggs in town.

Dooce: Not even remotely funny.

Pink is the new blog: Everybody’s business is my business.

Shoemoney: Skills to pay the bills.

Oh No They Didn’t!: The celebrities are disposable, the content is priceless.

YouTube: Broadcast Yourself.

Waiter Rant: Do you want Pommes Frite with that?

Newshounds: We watch FOX so you don’t have to.

Sabrina Faire: All the fun of a saucy wench, none of the overpriced beer.

Defective Yeti: A maze of twisty passages, all alike.

All About GeorgeAll about George Kelly… you know, if you go in for that sort of thing.

Go Fug Yourself: Fugly is the new pretty.

kottke.org: Home of fine hypertext products.

Slashdot: News for nerds. Stuff that matters.

Gawker: Daily Manhattan media news and gossip. Reporting live from the center of the universe.


Get Rich Slowly: Personal finance that makes cents.


hi5: Who’s in?


Fotolog: Share your world with the world.


Jezebel: Celebrity, Sex, Fashion for Women, Without Aribrushing.


Autoblog: We obsessively cover the auto industry.


Boing Boing: A directory of wonderful things.


Perez Hilton: Celebrity Juice. Not from concentrate.


DumbLittleMan: So what do we do here? Well, it’s simple. 15 to 20 times per week we provide tips that will save you money, increase your productivity, or simply keep you sane.


Lifehacker: Don’t live to geek, geek to live!


Gizmodo: The gadget guide. So much in love with shiny new toys, it’s unnatural.


John Cow Dot Com: Make Moooney Online with John Cow Dot Com

WebWorkerDaily: Rebooting the workforce.

The Simple Dollar:
 Financial talk for the rest of us.


TrafficBunnies: Making your hits multiply like rabbits.


Mighty Girl: Famous among dozens.

The SneezeHalf zine. Half blog. Half not good with fractions.


Buzz Marketing: Because everyone is entitled to my opinion.


EXTRA CREDIT:  

Create a TAGLINES Extra Credit page on your site. Answer the following. Post a link to your page on the TAGLINES extra credit forum post here on our ANGEL Extra Credit Forum:

1.) What is your favorite tagline on the list above?

2.) Find three blogs online with taglines you think are great. Post each site name and tagline and a link to the blog. 

3.) Find three blogs with BAD taglines. 

A. Define who the site audience is for ALL THREE GOOD AND BAD BLOGS: Gender, Race, Age, Type of personality.  

B. Write new tag lines for each blog. 

C. Explain why your tag lines are better than the bad tag lines in terms of attracting readers and promoting the purpose of the site. Your tag line must be appropriate for the audience of the bad blog.

D. Create a banner for your tagline page. Write a tagline for your own site. Add the text to your banner on this page, with an eye for the font style, color, size, and placement to create a strong visual. 

(Note: feel free to add your tagline to other pages on your site but be sure that the design of the tagline works with your banner images!)